Meta Guide

How to Send Order Tracking on WhatsApp

Automated order and shipping updates on WhatsApp cut WISMO support tickets and keep customers calm. Here is how to set them up.

How it works

Step by step

1

Connect your store or OMS

Link your e-commerce platform so order, fulfillment, and tracking events can trigger messages.

2

Create utility templates

Build Utility-category templates for confirmed, shipped, out-for-delivery, and delivered statuses.

3

Map events to messages

Connect each order status change to the matching template so updates send automatically.

Features

More steps

Include tracking links

Add the courier tracking link and order details so customers can self-serve their status.

Let customers reply

Allow questions on each update and route them to a bot or agent for changes and exceptions.

Do it free with Defuser →
FAQ

Frequently Asked Questions

Which template category is used for order updates?

Order and shipping notifications use the Utility category, which is for transaction-related, non-promotional messages tied to an existing order.

Do order tracking messages reduce support load?

Yes. Proactive updates answer the common where-is-my-order question before customers ask, which lowers inbound tickets and calls.

TC
Written by Tabarak Ur Rehman ChaudhryFounder & CEO, Defuser AI · View profile
Keep exploring

Related solutions

Turn every conversation into revenue

Start free in minutes — no code, no credit card. Connect WhatsApp, Instagram, Messenger and TikTok in one platform.

Start for Free →