Guide
WhatsApp notifications deliver alerts, reminders, and updates with far higher open rates than email. Here is how to set them up correctly.
Decide which alerts to send, such as appointments, payments, renewals, or back-in-stock updates.
Build Utility templates for transactional alerts and Marketing templates for promotional ones.
Wire your app, store, or CRM so events trigger the matching notification automatically.
Use variables for names, dates, and amounts, and schedule reminders ahead of deadlines.
Let recipients respond and unsubscribe so notifications stay helpful and compliant.
They typically see higher open and read rates than email and support rich formatting and replies that SMS lacks, though cost and reach vary by market.
Yes, and that is a key advantage. A reply opens a conversation window where a bot or agent can help, turning a one-way alert into a dialogue.
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