Guide
Flows are the branching conversation paths that power automation. Here is how to design effective WhatsApp flows in a visual builder.
Decide what the flow should achieve, such as booking, qualifying, or answering a FAQ, before you build.
Sketch the questions, replies, and decision points so the conversation has a clear start and end.
Add message, question, condition, and action blocks in the visual builder to assemble the flow.
Use conditions to handle different answers and validate inputs like email or phone numbers.
Trigger CRM updates, notifications, or store lookups at the right points in the flow.
Walk through every branch, fix dead ends, then publish and monitor real conversations.
A flow is a structured, branching conversation built in a no-code editor that automates how your business responds based on what the customer says or does.
Flows are the building blocks. A chatbot is the overall assistant, often made of multiple flows plus AI for handling open-ended questions.
Start free in minutes — no code, no credit card. Connect WhatsApp, Instagram, Messenger and TikTok in one platform.
Start for Free →
DEFUSER