Feedback surveys get far higher response rates in chat than over email. Here is how to gather reviews and ratings on WhatsApp.
Send the survey after a purchase, delivery, or support resolution while the experience is fresh.
Ask one or two quick questions, like a rating and an open comment, to maximize completion.
Add quick-reply buttons so customers can answer in a single tap.
Send low ratings to an agent to resolve issues, and invite happy customers to leave a public review.
Save responses to your CRM and act on trends to improve products and service.
Higher open rates, instant delivery, and one-tap button answers usually lead to far more completed responses than email surveys.
Shortly after a key moment such as delivery or a resolved ticket, while the customer still clearly remembers the experience.
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