Guide
Capturing leads on Instagram only pays off if they reach your CRM. Here's how to connect the two so no DM lead slips through the cracks.
Link your Professional account so DMs and captured details flow into Defuser.
Make sure your DM and comment-to-DM flows ask for an email or phone number to create a usable lead record.
Integrate your CRM with Defuser AI directly or through an automation tool so leads sync automatically.
Match Instagram lead data — name, contact, interest — to the right fields in your CRM.
Apply tags based on the conversation so sales knows the source and intent of each Instagram lead.
Run a test lead end-to-end and confirm it lands correctly in your CRM before going live.
Yes. Once connected, Defuser AI can push captured Instagram leads into your CRM in real time so your team can follow up.
You can collect names, emails, phone numbers and intent signals inside the DM, then sync them to your CRM.
Start free in minutes — no code, no credit card. Connect WhatsApp, Instagram, Messenger and TikTok in one platform.
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