Guide

How to Set Up Comment-to-DM Automation

Comment-to-DM turns post engagement into direct conversations and leads. Here is how to set it up across Instagram and Facebook with WhatsApp follow-up.

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How it works

Step by step

Connect your social accounts

Link your Instagram or Facebook business account to your automation platform.

Pick a post and keyword

Choose a post and the comment keyword that will trigger an automatic DM.

Write the DM and offer

Create the message that delivers the promised link, code, or info when someone comments.

Features

More steps

Capture leads and opt-in

Collect contact details and consent so you can follow up, including on WhatsApp.

Follow up and convert

Send a sequence or hand off to an agent to turn the DM into a sale.

FAQ

Frequently Asked Questions

What is comment-to-DM automation?

It automatically sends a direct message to anyone who comments a chosen keyword on your post, turning public engagement into a private conversation.

Can comment-to-DM connect to WhatsApp?

Yes. You can capture the lead in the DM and continue the conversation or follow-up on WhatsApp where the customer consents.

Written by Tabarak Ur Rehman ChaudhryFounder & CEO, Defuser AI · View profile

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