Meta Logistics & Delivery

Feedback Collection for Logistics & Delivery on WhatsApp

Asks customers for ratings, reviews, or quick feedback over WhatsApp after a purchase or service. Built for couriers, 3PLs & last-mile delivery.

Hi Maria! How was your dinner with us last night? Reply 1–5 (5 = loved it) ⭐
5
Wonderful! 🎉 Would you share that on Google? Here's the link — it really helps us.

Why logistics & delivery teams automate feedback collection

Logistics providers use WhatsApp to send shipping updates, confirm deliveries, and resolve issues without flooding call centres.

Asks customers for ratings, reviews, or quick feedback over WhatsApp after a purchase or service. Captures feedback while the experience is fresh, with far higher response rates than email surveys.

How it works

How it works

1

Trigger after the event

Once an order is delivered or a service is completed, Defuser starts a feedback flow.

2

Ask a simple question

The customer rates their experience or answers a short survey directly in chat.

3

Act on the answer

Happy customers are pointed to a public review; unhappy ones are routed to your team to recover.

What logistics & delivery businesses gain

  • Automated shipping and out-for-delivery updates that cut inbound queries
  • Delivery confirmation and slot coordination to reduce failed attempts
  • Self-serve reschedule and address-change flows
  • A clear, proactive channel that reassures recipients
Use cases

More Logistics & Delivery automations

Shipping UpdatesOrder TrackingCustomer SupportAuto ReplyFeedback CollectionBroadcast Campaigns
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FAQ

Frequently Asked Questions

Can I route unhappy customers differently?

Yes. The flow can branch on the rating — low scores trigger a recovery message and an agent handoff, while high scores get a review request.

Why is WhatsApp feedback better than email?

Customers read and reply to WhatsApp far more often than survey emails, and the conversational format makes a quick rating effortless, lifting response rates.

We handle huge volumes — can this scale?

The WhatsApp Business API is built for high-volume, automated messaging, and Defuser sends utility updates like shipping notifications programmatically. Automation absorbs the bulk of routine status messages and questions, so your team handles only the exceptions.

TC
Written by Tabarak Ur Rehman ChaudhryFounder & CEO, Defuser AI · View profile
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