Glossary
Meta's API for automating and managing Facebook Messenger conversations with customers.
The Messenger Platform is Meta's set of APIs for businesses to send and receive messages on Facebook Messenger programmatically. It supports automated replies, chatbots, broadcast-style messaging within policy windows, and integration with a business's tools and inbox.
Like WhatsApp, Messenger enforces messaging windows and rules to keep the channel customer-friendly, with specific message tags and policies for what can be sent outside the standard window. Businesses use it to support and engage the large audience that contacts brands through Facebook.
As part of Meta's messaging ecosystem, Messenger pairs naturally with WhatsApp and Instagram for omnichannel customer communication.
Messenger reaches the large audience that contacts brands on Facebook, and automating it brings that channel into your unified workflow.
Defuser AI manages Messenger conversations alongside Instagram and your WhatsApp Business API in one unified inbox.
Meta's API for automating and managing Facebook Messenger conversations with customers.
Messenger reaches the large audience that contacts brands on Facebook, and automating it brings that channel into your unified workflow.
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