Glossary
A shareable link that opens a WhatsApp conversation with a business, optionally with a preset message.
A click-to-chat link is a URL that, when opened on a device with WhatsApp, launches a chat with a specified business number. It can include a pre-filled message so the customer simply hits send, removing friction from starting the conversation.
These links work without saving the number to contacts and can be placed anywhere a link can go: websites, emails, ads, social bios, SMS, and buttons. They are the foundation of many WhatsApp entry points, including QR codes and chat widgets.
Because they capture the customer's number on first reply, click-to-chat links are a primary tool for generating opt-in conversations across channels.
A single link lets customers start a WhatsApp chat from anywhere, making it the easiest way to drive opt-in conversations across your channels.
Defuser AI creates click-to-chat links and Link in Bio pages, then automates the first reply on your WhatsApp Business API.
A shareable link that opens a WhatsApp conversation with a business, optionally with a preset message.
A single link lets customers start a WhatsApp chat from anywhere, making it the easiest way to drive opt-in conversations across your channels.
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